Company Overview
Shoptreo is a B2B e-commerce startup focused on digitizing and scaling Nigeriaâs informal fashion manufacturing and distribution ecosystem. It connects fashion manufacturers in AbaâAfricaâs largest artisanal leather clusterâwith distributors across Nigeria, offering tools for inventory financing, logistics, and retail automation.
Company History
Shoptreo was founded in 2021. Public founder information in the source set points to George Uteh, Emmanuel Jacobs. Its latest captured funding/news event in the source set was in 2025, recorded as Venture Round.
Key Facts
| Country | Nigeria |
| Founded | 2021 |
| Founders | George Uteh, Emmanuel Jacobs |
| Sector | Retail |
| Operational Status | Appears active |
| Latest Round | Venture Round, 2025 |
| Total Disclosed Funding | Not disclosed |
| Website | https://shoptreo.com/ |
Business Model
Shoptreo appears to operate a product-led business model in the Retail sector. Based on public descriptions, it generates value through technology-enabled services, software, marketplace access, operations, or financial infrastructure.
Products and Services
- Marketplace commerce
- Merchant enablement
- Inventory or procurement tools
- Consumer retail experiences
Funding and Market Position
Public deal records in the source set show 1 disclosed funding event(s), with about Not disclosed captured in total. The most recent event is recorded as Venture Round, 2025.
Contact Information
The most reliable public contact channel in the source set is the official website: https://shoptreo.com/. Public phone numbers and public support emails were not consistently available at scale, so the website/contact form is the best public route.
Company Location
Operational Status
Latest public funding/news source in 2025 suggests the startup was operating at that time. Status recorded here is a best-effort assessment as of March 21, 2026.
Why This Startup Matters
As a Nigerian startup in the Retail space, Shoptreo matters because it addresses local market problems with a scalable digital product or operational model.
Sources
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