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Chooya Startup Profile

Company Overview

eCommerce startup digitizing word-of-mouth marketing

Company History

Chooya was founded in 2019. Public founder information in the source set points to Igwe Uguru, Peter Akwa. Its latest captured funding/news event in the source set was in 2021, recorded as Grant.

Key Facts

Country Nigeria
Founded 2019
Founders Igwe Uguru, Peter Akwa
Sector Services
Operational Status Status unverified
Latest Round Grant, 2021, $0.5M
Total Disclosed Funding $0.5M
Website https://chooyagroup.com/addds

Business Model

Chooya appears to operate a product-led business model in the Services sector. Based on public descriptions, it generates value through technology-enabled services, software, marketplace access, operations, or financial infrastructure.

Products and Services

  • Digital products
  • Customer-facing tools
  • Operational services
  • Platform features

Funding and Market Position

Public deal records in the source set show 1 disclosed funding event(s), with about $0.5M captured in total. The most recent event is recorded as Grant, 2021, $0.5M.

Contact Information

The most reliable public contact channel in the source set is the official website: https://chooyagroup.com/addds. Public phone numbers and public support emails were not consistently available at scale, so the website/contact form is the best public route.

Company Location

Operational Status

Older public sources were available, did not independently confirm whether the startup is still operating. Status recorded here is a best-effort assessment as of March 21, 2026.

Why This Startup Matters

As a Nigerian startup in the Services space, Chooya matters because it addresses local market problems with a scalable digital product or operational model.

Sources

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